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Our five tips to getting started with drone storytelling.
As small businesses' digital marketing and service needs grow, local publishers see a chance to grow their agency business.
PBS39 | Public Television for the Greater Lehigh Valley
"The relevance and value of Google search for billions of users is based on the concurrent of depth and breadth of the knowledge ecosystem of the web, to the extent it deteriorates, it’s not good for Google search."
The move toward subscriptions will require measuring audiences differently, with analytics that measure deep engagement and not just page views. Publishers will need to segment audiences by their loyalty also and by their eventual likelihood to pay.
Streamlined application and 30-minute response improve unlocking process. Drone maker DJI is introducing improvements to its geofencing system. Professional drone pilots with authorization to fly i…
Google and Facebook dominate referral traffic to all types of online content, but the share of visits driven by each--and other referring sites--varies by content topic. Check out the study.
Amedia’s bright, optimistic
Distributed platforms have little incentive to work closely with news publishers, so Ekstra Bladet has instituted strategies focusing on its own platforms.
The initiative is meant to bolster Snapchat's relationships with local news companies.
If disruption is really the “new normal” in the media business, it stands to reason that publishers should no longer by surprised by it. At a keynote panel at last year's FUSE Media Summit, representatives from four technology outfits shared how their teams are helping publishers successfully stabilize and thrive.
Matt Rold shares his passion for running which has pushed him from the Columbia, Missouri, trails to ultramarathons.
The latest marketing trends are sometimes difficult to keep up with. What is a passing fad and what is here to stay? Here are 5 data-driven marketing trends that will help you get ahead including personalized user experiences, AI, and more.
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The founder and editor in chief of ThinkProgress is starting over with "Popular Information," a one-man political newsletter "for people who are feeling overwhelmed."
This final part of our series on collaborations between mainstream and ethnic media outlets examines how these outlets serve different audiences and play different roles, how to create true partnerships that go beyond a fixer relationship, and strategies for connecting with communities in flux.
A year-long study of newsrooms in the U.S. and Europe by two Danish journalists has singled out 16 local providers in the U.S. who are meeting the researchers' main criterion: structural changes "to forge closer ties and stronger relations to their communities and audiences"—with a special focus on journalism over commerce, technology, and business models.
Recently the team at Tiso Blackstar Group launched the first digital-only edition in South Africa, Times Select. Currently available online only, the app version will be launched later this month, coinciding with the launch of their paywall. We spoke with Lisa MacLeod, Head of Digital and the first female Vice President of WAN-IFRA, to understand what[...]
It’s a Southern Thing boasts views that rival that of national media brands, with a website, online store and popular Facebook Watch show.
If you've ever been chastised for throwing your entire body around during gaming (because physically leaning into track corners definitely helps somehow)
Overlay customer drive times with information about their recent shopping dates, frequency of visits, and spending habits to woo retail advertisers back.
Fairfax Media brings together all of its audience research data within a single self-service business intelligence platform. This updated, more efficient system saves time for salespeople and marketing managers, and has begun contributing new revenue.
Share TweetApple furthers its commitment to VR with an external graphics processor that brings high-end, desktop level graphics to the Macbook Pro. UPDATE (7/15/2018): Updated to better clarify Macbook Pro’s capabilities. In terms of sheer popularity, very few models of laptop computers are able to hold a candle to Apple’s Macbook Pro. Over the course …
New proposed regulations may chill the media’s use of drones for newsgathering purposes.
Matthew Borowick shares his advice, methods and passion for drone storytelling.
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