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RJI Fellowship delivers digital services to publishers for local businesses | RJI

RJI Fellowship delivers digital services to publishers for local businesses | RJI | RJI links | Scoop.it
To help community newspapers compete against digital ad agencies for their clients’ advertising needs, Missouri Press Service stepped in to provide extra resources and manpower.
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RJI links
RJI links
News & commentary of interest to journalism innovators and entrepreneurs
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Alabama newspaper group finds success with Facebook-fueled offshoot

Alabama newspaper group finds success with Facebook-fueled offshoot | RJI links | Scoop.it
It’s a Southern Thing boasts views that rival that of national media brands, with a website, online store and popular Facebook Watch show.
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Using your body to control a drone is more effective than a joystick

Using your body to control a drone is more effective than a joystick | RJI links | Scoop.it
If you've ever been chastised for throwing your entire body around during gaming (because physically leaning into track corners definitely helps somehow)
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INMA: RFM + drive time analysis yield valuable insights for advertisers

INMA: RFM + drive time analysis yield valuable insights for advertisers | RJI links | Scoop.it
Overlay customer drive times with information about their recent shopping dates, frequency of visits, and spending habits to woo retail advertisers back.
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INMA: Fairfax Media enhances audience research with Artificial Intelligence

INMA: Fairfax Media enhances audience research with Artificial Intelligence | RJI links | Scoop.it
Fairfax Media brings together all of its audience research data within a single self-service business intelligence platform. This updated, more efficient system saves time for salespeople and marketing managers, and has begun contributing new revenue.
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Blackmagic eGPU Brings High-Performance VR To The Macbook Pro

Blackmagic eGPU Brings High-Performance VR To The Macbook Pro | RJI links | Scoop.it
Share TweetApple furthers its commitment to VR with an external graphics processor that brings high-end, desktop level graphics to the Macbook Pro. UPDATE (7/15/2018): Updated to better clarify Macbook Pro’s capabilities.  In terms of sheer popularity, very few models of laptop computers are able to hold a candle to Apple’s Macbook Pro. Over the course …
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Are you a Mac road warrior looking to dive into VR? You might want to check out this external graphics powerhouse add-on.

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A tussle over airspace. Could news drones be collateral damage? | RJI

A tussle over airspace. Could news drones be collateral damage? | RJI | RJI links | Scoop.it
New proposed regulations may chill the media’s use of drones for newsgathering purposes.
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Drone storytelling: Changing how we capture the world | RJI

Matthew Borowick shares his advice, methods and passion for drone storytelling.
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Using Search Queries to Improve Your Chatbot

Search query reports in analytics solutions can reveal some ideas as to how your chatbots can serve your customers better. Here’s a step-by-step review of how to brainstorm those reports
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BBC among news outlets adopting new Instagram TV platform in bid to reach younger audiences on demand

BBC among news outlets adopting new Instagram TV platform in bid to reach younger audiences on demand | RJI links | Scoop.it
Press Gazette has been reporting on British journalism without fear or favour since 1965. Our mission is to provide a news and information service which helps the UK journalism.
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In Alabama, a small-town paper is figuring out digital advertising — and they’re doing it live

In Alabama, a small-town paper is figuring out digital advertising — and they’re doing it live | RJI links | Scoop.it
A bet on live video, a busy news year, and maximizing staff talents let the Alexander City Outlook increase its digital ad revenue 80 percent in a year's time.
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How to Be a Thought Leader on Emerging Social Platforms

How to Be a Thought Leader on Emerging Social Platforms | RJI links | Scoop.it
Here are four steps for promoting your content on the right platform at the right time to help position your brand as a thought leader.
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DJI will unlock geofencing for enterprise drone users

DJI will unlock geofencing for enterprise drone users | RJI links | Scoop.it
Streamlined application and 30-minute response improve unlocking process. Drone maker DJI is introducing improvements to its geofencing system. Professional drone pilots with authorization to fly i…
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Need help keeping your drone out of restricted areas? Or flip it: need help getting into restricted areas to cover big news? Geofencing on/off from DJI.

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Top Traffic Referral Sites by Site Content Category

Top Traffic Referral Sites by Site Content Category | RJI links | Scoop.it
Google and Facebook dominate referral traffic to all types of online content, but the share of visits driven by each--and other referring sites--varies by content topic. Check out the study.
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With publisher attention focused on FB Articles and FB live, have they diverted resources and energy there and away from SEO? Might be worth considering: for news, more referrals coming by way of Google than FB.

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INMA: Amedia native ad campaign plays on local pride, boosts brand awareness

INMA: Amedia native ad campaign plays on local pride, boosts brand awareness | RJI links | Scoop.it
Amedia’s bright, optimistic
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INMA: Maneuvering the troubled relationship between news publishers, distributed platforms

INMA: Maneuvering the troubled relationship between news publishers, distributed platforms | RJI links | Scoop.it
Distributed platforms have little incentive to work closely with news publishers, so Ekstra Bladet has instituted strategies focusing on its own platforms.
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Snapchat is launching a news partnerships initiative - 

Snapchat is launching a news partnerships initiative -  | RJI links | Scoop.it
The initiative is meant to bolster Snapchat's relationships with local news companies.
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Disruption Needs to be Part of Day-to-Day Processes of Publishers

Disruption Needs to be Part of Day-to-Day Processes of Publishers | RJI links | Scoop.it
If disruption is really the “new normal” in the media business, it stands to reason that publishers should no longer by surprised by it. At a keynote panel at last year's FUSE Media Summit, representatives from four technology outfits shared how their teams are helping publishers successfully stabilize and thrive.
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Boiled down to four key takeaways ... all do-able. Even if one or more are beyond your current scope, you need to invest in them.

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Drone Storytelling: Outrunning mortality | RJI

Matt Rold shares his passion for running which has pushed him from the Columbia, Missouri, trails to ultramarathons.
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5 Crucial Data-Driven Marketing Trends and How to Exploit Them

5 Crucial Data-Driven Marketing Trends and How to Exploit Them | RJI links | Scoop.it
The latest marketing trends are sometimes difficult to keep up with. What is a passing fad and what is here to stay? Here are 5 data-driven marketing trends that will help you get ahead including personalized user experiences, AI, and more.
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5 strategies to leverage, engage, retain and grow your audience and your customers.

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Alexandria Ocasio-Cortez's viral win

Alexandria Ocasio-Cortez's viral win | RJI links | Scoop.it
We examined Ocasio-Cortez's popularity through social data and found what traditional news outlets might have missed.
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Still wondering how social media can inform your reporting? Check out this example ... SM demonstrated growing popularity prior to the polls.

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Blockchain – it's early days but never too early for publishers to get involved 

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Manoush Zomorodi is going to find out if blockchain can save journalism

Manoush Zomorodi is going to find out if blockchain can save journalism | RJI links | Scoop.it
Zomorodi left WNYC for the startup life because she was tired of waiting for other people to fix the media.
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Newspapers succeeding by returning to edition-based publishing

Newspapers succeeding by returning to edition-based publishing | RJI links | Scoop.it
It's something a bit old-school that is helping newspapers succeed in today's digital world: a return to edition-based publishing. Creating packaged publications with a beginning and an end helps better engage readers than the typical news flow websites. 
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Tablet "editions" are still a thing.

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