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Editor & Publisher: Crosscut News is developing a free email newsletter tool for news organizations | RJI

Editor & Publisher: Crosscut News is developing a free email newsletter tool for news organizations | RJI | RJI links | Scoop.it
Crosscut is researching the most effective way to convert unique news readers into engaged email subscribers in partnership with the Reynolds Journalism Institute.
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RJI links
RJI links
News & commentary of interest to journalism innovators and entrepreneurs
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Memory holes and permanent errors: Part 4 | RJI

This is part four of a white paper, “Memory Holes and Permanent Errors,” which examines whether and how online news archives should preserve corrections, updates and other post-publication changes.
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Sinclair Free Chips Offer Key To Mobile Future

Last week, Sinclair Broadcast Group VP of advanced technology, Mark Aitken, announced at the annual Advanced Television Systems Committee meeting that the station group will give 1 million ATSC 3.0 receiver chips to each mobile phone maker that promises to put them in devices sold in the United States. The offer demonstrates the group’s commitment to moving TV forward.
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'Focused on profitability': Why The Atlantic is shifting its focus to YouTube

'Focused on profitability': Why The Atlantic is shifting its focus to YouTube | RJI links | Scoop.it
The Atlantic is focusing on YouTube for two simple reasons: it offers reach but also a consistent revenue stream from day one.
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Land of the giants: Where do publishers fit in the ecommerce ecosystem?

Growing ecommerce and affiliate revenue is a priority for the majority of publishers.
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Borrell: Too Many Local Newspapers Remain Stuck in Their Newsroom ‘Church’

Borrell: Too Many Local Newspapers Remain Stuck in Their Newsroom ‘Church’ | RJI links | Scoop.it
Facebook collected $13.6 billion in local ad spending in the U.S. in 2016, according to the report — more than all local media put together — $12 billion. The
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Facebook will let publishers convert Instant Articles to Google AMP and Apple News formats

Facebook will let publishers convert Instant Articles to Google AMP and Apple News formats | RJI links | Scoop.it
The move comes after a number of high-profile publishers have stepped back from Facebook's distributed-content offering, preferring to direct Facebook mobile users to their websites.
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Audio production FAQ: Headphones, levels, mics and more

Audio production FAQ: Headphones, levels, mics and more | RJI links | Scoop.it
  Our readers have many questions about audio production and we want to help you find the answers. Consider this a living document — we’ll continue to update it with answers from NPR Training and other experts in the public media community. Have a question we haven’t answered? You can drop us a line via Continue Reading >
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Evolving the New Nonprofit Enterprise Model for Journalism: A Lesson in Platforms and Scaling

Evolving the New Nonprofit Enterprise Model for Journalism: A Lesson in Platforms and Scaling | RJI links | Scoop.it
Nonprofit news outlets are building new partnerships with external collaborators to achieve scale and sustainability. What can other nonprofits and funders take away from this? A lot!
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Futurist advice to media: Get off Facebook, buy Twitter, invest in AI

Futurist advice to media: Get off Facebook, buy Twitter, invest in AI | RJI links | Scoop.it
Futurist and author Amy Webb discusses where Artificial Intelligence is moving and why news media organisations are not ready.
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Q&A: Quartz’s David Yanofsky on coding as a journalist

Q&A: Quartz’s David Yanofsky on coding as a journalist | RJI links | Scoop.it

The journalist who writes code is one of the least understood roles in the news business. Even the job titles are mysterious, and vary from newsroom to newsroom: data journalist, visual journalist, graphics editor, news app developer. When an interactive, visual story, or news app is published, the work is often chalked up to “wizardry,” […]


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How CrowdTangle Helped the Herald Tribune Spot a Story No One Else Had Covered

How CrowdTangle Helped the Herald Tribune Spot a Story No One Else Had Covered | RJI links | Scoop.it
On his first day as a CrowdTangle user, the Sarasota Herald Tribune’s lead producer for analytics and engagement, Alan Shaw, sourced a local story that generated 30,000+ page views for HeraldTribune…
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A home page designed by algorithm | RJI

What happened when a Swedish newspaper let its online system take charge of story selection and placement?
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Email, not Facebook, winning the battle for brands’ consumer engagement 

Despite social’s presence in consumers’ lives, new research reveals that it is not the ideal platform for brand consumer engagement.
Brian Steffens's insight:

As far as your readers/viewers/listeners are concerned, your news output IS a product, and you have a recognized brand. Ignore these insights at your peril. Your audience is shopping for news, insights, knowledge, wisdom and, yes, deals. Don't be lazy and think these concepts can't or won't work for you. Email works, and it can work for you. RJI in June will share an RJI Fellowship-developed tool that can help you identify best practices for creating email newsletters. Follow the work here: https://goo.gl/ZGHGQC 

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Three Steps to Designing a Customer-Centric Organization

Three Steps to Designing a Customer-Centric Organization | RJI links | Scoop.it
Prioritizing the ability to scale over end-user satisfaction does not make for a customer-centric business. To design customer experience from the end-user's perspective, take these three steps.
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We say we don’t hate our audiences. Our mobile strategies suggest otherwise.

We say we don’t hate our audiences. Our mobile strategies suggest otherwise. | RJI links | Scoop.it
Information for and about the digital publishing industry from the leading trade association dedicated to representing the interests of high-quality digital publishers before the advertising community, the press, the government and the public. Includes recent news and latest research on the industry, as well as membership information.
Brian Steffens's insight:

If you see something of your company's mobile experience in here, think about making changes ... it really IS all about the user experience, UX/UI matters, so why not start there?

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Reimagining Local News: 9 Keys To Success

“Legacy news organizations are poorly positioned to serve the local news consumer of the future,” said Jim Brady, the feisty CEO of Spirited Media,
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"... events are a big part of our model.” How big? 65% in 2016. ... Spirited Media will conduct about 120 events this year ... . The revenue comes from event sponsorships, ticket sales and program ads.

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How The Washington Post plans to use Talk, The Coral Project’s new commenting platform

How The Washington Post plans to use Talk, The Coral Project’s new commenting platform | RJI links | Scoop.it
"By outlining and making clear what your expectations are for the space, you’re already creating a greater likelihood of success.”
Brian Steffens's insight:

NYT's Marie Tessier spent her RJI Fellowship working with the Coral Project, especially on engagement with women readers: https://www.rjionline.org/account/profile/623 

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How AI, machine learning, automation are changing news

Executives from South China Morning Post, The New York Times, and Thomson Reuters share insights on data and artificial intelligence.
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Boston Globe-backed health news startup Stat is cracking the vertical media model

Boston Globe-backed health news startup Stat is cracking the vertical media model | RJI links | Scoop.it
The new vertical from the parent of The Boston Globe says it's on track to meet its goal of 10,000 subscribers in three years.
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Facebook's New Tool Lets Publishers Use Its Data to Sell Video Ads

Facebook's New Tool Lets Publishers Use Its Data to Sell Video Ads | RJI links | Scoop.it
Facebook is giving Hearst Television, Scripps Networks Interactive, ESPN and A&E Networks the ability to use its data to target video ads on their properties.
Brian Steffens's insight:

"A&E Networks, ESPN, Hearst Television and Scripps Networks Interactive are testing an automated system that lets marketers find their intended audience using Facebook data such as age, gender and location."

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