RJI links
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RJI links
RJI links
News & commentary of interest to journalism innovators and entrepreneurs
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Gannett expects paywall ‘will be worth $100 million to us in 2013′ | Poynter.

Standing for journalism, strengthening democracy | Journalism training, media news & how to's...
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TechCrunch | Woopra’s New Dashboard Lets Publishers See Exactly Who’s Visiting Their Site

TechCrunch | Woopra’s New Dashboard Lets Publishers See Exactly Who’s Visiting Their Site | RJI links | Scoop.it
When you hear the phrase "real-time analytics" you probably think of Chartbeat (at least I do), but it's not the only company in the field. In fact, a Lebanese startup called Woopra has been offering its own real-time services since 2008.
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MediaPost Publications Advertisers Recycle Print Ads For Tablets 04/09/2012

MediaPost Publications Advertisers Recycle Print Ads For Tablets 04/09/2012 | RJI links | Scoop.it
Advertisers Recycle Print Ads For Tablets - 04/09/2012...
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Research: Google Search Ads Deliver High-Value Customers Who Keep Buying - MediaBuyerPlanner

The average cost-per-click on a Google search ad returns a value of $10 per click for each keyword, finds a Washington University (St.
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Gormally To Offer Free Apps for Broadcasters | TVNewsCheck.com

The iPhone, iPad and Android apps provide proprietary software that will let broadcasters control content delivery based on a user’s respective DMA by using the device’s GPS position relative to Nielsen’s 210 television U.S.
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Papers Erect Paywalls In Hunt For New Rev | NetNewsCheck.com

Bob Dickey, president of Gannett's U.S. community publishing division, on paywalls: "This is a turning point for us. What we are saying is our content has great value and it serves a great purpose.
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Five ways to measure content engagement

Five ways to measure content engagement | RJI links | Scoop.it
Content engagement is today's holy grail, with pundits and experts telling journalists to go and find or improve it. However, in order to achieve user engagement, you need to measure it.
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Why is managing and monetizing audience data so hard?

Why is managing and monetizing audience data so hard? | RJI links | Scoop.it
A study by the Council for Research Excellence finds that relatively few digital publishers have developed consistent and sophisticated techniques for utilizing data.
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New York Times space game blows up ads - Tech Talk - CBS News

New York Times space game blows up ads - Tech Talk - CBS News | RJI links | Scoop.it
Playable game lets readers blow up ads online Read more by Chenda Ngak on CBS News' Tech Talk.
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Nine publishers ready to embrace Zite's mobile news app

Nine publishers ready to embrace Zite's mobile news app | RJI links | Scoop.it
Almost a year after Zite’s news reader app for the iPad drew the ire of several publishers — not to mention a few angry letters — the company is making friends with its former antagonists.
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Newspapers erect pay walls in hunt for new revenue

Newspapers erect pay walls in hunt for new revenue | RJI links | Scoop.it
Newspapers are returning to a business strategy that served them well in the heyday of street-corner newsboys shouting the front-page news. They're enticing people with a little free online content before asking them to pay up.
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Why digital-native media will (almost) always win

Why digital-native media will (almost) always win | RJI links | Scoop.it
Although the writing has been on the wall for traditional print-based media for some time, few companies have made any dramatic steps to try and adapt because they are too busy running their existing businesses.
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Local Deseret Makes National Digital Play | NetNewsCheck.com

Local Deseret Makes National Digital Play | NetNewsCheck.com | RJI links | Scoop.it
In part one of a two-part exclusive interview with NetNewsCheck, Clark Gilbert, president and CEO of Deseret News Publishing Co.
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Bonnier Launches 20 Titles Through Pulse - emedia and Technology @ FolioMag.com

Bonnier Launches 20 Titles Through Pulse - emedia and Technology @ FolioMag.com | RJI links | Scoop.it
Earlier trial with PopSci grew from 60k to 3 million subscribers in 6 months.
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“Digital Natives” Switch Media 27 Times an Hour - MediaBuyerPlanner

It is worse than we thought, reports Ad Age.
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How We Will Read: Clay Shirky

How We Will Read: Clay Shirky | RJI links | Scoop.it
This post is part of “How We Will Read,” an interview series exploring the future of books from the perspectives of publishers, writers, and intellectuals. Read our kickoff post with Steven Johnson...
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» KABC in Los Angeles leads TV stations in social followers

» KABC in Los Angeles leads TV stations in social followers | RJI links | Scoop.it
KABC in Los Angeles leads TV stations in social followers...
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MediaPost Publications Video and Social Marketing Drive Content Marketing 04/05/2012

MediaPost Publications Video and Social Marketing Drive Content Marketing 04/05/2012 | RJI links | Scoop.it
Video and Social Marketing Drive Content Marketing - 04/05/2012...
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Video: 8 ways to act on your website data

Google Analytics offers a deep bench of reporting tools that can help publishers get more out of all the website data they're collecting.
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Newspapers collaborate to counter US decline - FT.com

Newspapers collaborate to counter US decline - FT.com | RJI links | Scoop.it
US newspaper companies are fighting back against a narrative of declining print advertising, falling circulation and shrinking newsrooms, with a message of increased industry collaboration, growing confidence in new digital business models and even...
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Hearst Digital Puts Focus on Social, Mobile, E-Commerce

Hearst Digital Puts Focus on Social, Mobile, E-Commerce | RJI links | Scoop.it
Group VP Grant Whitmore wants to customize sites' content for users...
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Study: News Apps Net Readers' Trust | NetNewsCheck.com

Study: News Apps Net Readers' Trust | NetNewsCheck.com | RJI links | Scoop.it
Readers using mobile devices expressed a high level of trust when taking their news through the brand confines of an app, according to a new study conducted by Frank N. Magid Associates and commissioned by the Newspaper Association of America.
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Associated Press partners with Bambuser to bring citizen journalists’ videos to the masses

Associated Press partners with Bambuser to bring citizen journalists’ videos to the masses | RJI links | Scoop.it
Video-broadcasting service Bambuser was one of our top media apps of 2011, partly due to the role it played in helping to mobilize citizen journalists across the Middle East during ...
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