RJI links
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RJI links
RJI links
News & commentary of interest to journalism innovators and entrepreneurs
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'Super PAC App' Shazams The Truth Out Of Political Ads - Forbes

'Super PAC App' Shazams The Truth Out Of Political Ads - Forbes | RJI links | Scoop.it
Super PAC App Photo credit: Justin Adelson, MIT Sloan As more and more political advertisements start to ambush your evening television viewing bliss, do you ever wish that each one would include a BS barometer?
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Intro to Community Management - 'Net Features - Website Magazine

Intro to Community Management - 'Net Features - Website Magazine | RJI links | Scoop.it
Website Magazine Special Contributor Matt Goulart, Founder of Ignite Digital What is Community Management?
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Can tablet commerce help publishers break free of the magazine paradigm?

Can tablet commerce help publishers break free of the magazine paradigm? | RJI links | Scoop.it
As magazine publishers plot out their strategies for tablet editions, support for online shopping must be front and center in their thinking.
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No, metered-content walls won't save journalism

No, metered-content walls won't save journalism | RJI links | Scoop.it
As more newspapers roll out metered paywalls and subscription plans, trying to duplicate the success of the New York Times, some journalists hope that being funded by readers will help stop the ad-driven pageview race and save quality journalism.
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How long-form journalism is getting 'a new lease of life' in the digital world | Media news | Journalism.co.uk

How long-form journalism is getting 'a new lease of life' in the digital world | Media news | Journalism.co.uk | RJI links | Scoop.it
An in-depth look at in-depth journalism and some of the latest journalism and non-fiction platforms with long-form narrative at their core...
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Google, Boingo bring their free Wi-Fi experiment to mall rats

Google, Boingo bring their free Wi-Fi experiment to mall rats | RJI links | Scoop.it
Google is expanding its free Wi-Fi project with hotspot provider Boingo beyond the subway stations and hotzones of New York City to eight malls across the country, testing whether free wireless access sponsored by its daily deal service Google...
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The billion-dollar question: What is journalism for?

The billion-dollar question: What is journalism for? | RJI links | Scoop.it
As newspapers try and re-engineer their businesses to adapt to the disruption caused by the web and social media, they will have to confront a crucial question: How can they measure the effectiveness of the journalism they are producing -- or is...
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Why is relevance to audience such a sin for journalism?

Why is relevance to audience such a sin for journalism? | RJI links | Scoop.it
News publishers should prioritise relevance over quality in their newsrooms. That requires journalism connected to metrics and an obsession with audience.
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Journalist's Resource: New research on cities and poverty, presidential conventions, student performance, trees and impervious cover, and more

Journalist's Resource: New research on cities and poverty, presidential conventions, student performance, trees and impervious cover, and more | RJI links | Scoop.it
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Metrics, metrics everywhere: How do we measure the impact of journalism?

Metrics, metrics everywhere: How do we measure the impact of journalism? | RJI links | Scoop.it
We need to get beyond counting pageviews and ad impressions and build better ways of judging how our work changes the world around us.
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Newspaper Executives: ‘We’re Still Relevant’

Newspaper Executives: ‘We’re Still Relevant’ | RJI links | Scoop.it
A little optimism goes a long way: According to a recent study commissioned by the Newspaper Association Managers (NAM), 25 percent of newspaper executives believe the industry will be more relevant five years from now than it is today.
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Coming in the side door: The value of homepages is shifting from traffic-driver to brand

Coming in the side door: The value of homepages is shifting from traffic-driver to brand | RJI links | Scoop.it
At leading media companies, like The New York Times and The Wall Street Journal, the majority of traffic now bypasses the homepage.
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How breaking news works now, and why Storyful wants to help

How breaking news works now, and why Storyful wants to help | RJI links | Scoop.it
As more and more breaking news comes to us through social media, the task of determining what is true and what isn't becomes exponentially harder.
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Chart: TV still trounces web for advertising impact

Chart: TV still trounces web for advertising impact | RJI links | Scoop.it
Online advertising is now a multi-billion dollar industry. But it still languishes far behind ye olde television commercials for effectiveness, consumers say in a new survey.
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News Aggregator Lets Users Play DJ | NetNewsCheck.com

News Aggregator Lets Users Play DJ | NetNewsCheck.com | RJI links | Scoop.it
Taptu lets users select from over 200,000 news streams — ranging from coverage of presidential politics to cuddly kittens — and use its mixing board-like interface to "DJ the news."...
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Xbox Live Adds NBC News, Bringing Rachel Maddow, Hardball, And Meet The Press To The Game Console | TechCrunch

Xbox Live Adds NBC News, Bringing Rachel Maddow, Hardball, And Meet The Press To The Game Console  | TechCrunch | RJI links | Scoop.it
Microsoft continues to add content partners for Xbox, pushing the game console into the center of the living room as more of a digital entertainment hub.
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Readers continue to read, so where are the advertisers?

Readers continue to read, so where are the advertisers? | RJI links | Scoop.it
Recent NADBank study shows changes in technology continue to affect reading habits; readership is now a combination of printed editions and news from websites.
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Five priorities for 2013 advertising revenue plans

Five priorities for 2013 advertising revenue plans | RJI links | Scoop.it
Strategic planning cannot occur in a vacuum. As newsmedia companies map the road ahead, they must bear in mind advertising, consumer, competitor, regulatory, and technology changes in the marketplace.
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Forget display ads: Technically Media’s events-based business model is working

Forget display ads: Technically Media’s events-based business model is working | RJI links | Scoop.it
The Philly-based startup has set up shop in Baltimore, and is eyeing other cities.
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3 ways to boost your digital business

3 ways to boost your digital business | RJI links | Scoop.it
Publishers continue to evolve beyond display advertising to fuel their digital brands. Startups and established media companies alike are experimenting with new ways to diversify their digital revenue.
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